The marketers of a supposed weight-loss supplement agreed to pay Federal Trade Commission $500,000 to settle charges that they deceived consumers with erroneous claims.
Freedom Center Against Obesity said its Double Shot pills would cause permanent, rapid and substantial weight loss without diet or exercise, FTC says.
The company marketed the product to U.S. consumers in direct-mail advertising from 2012 through October 2013. The company claimed that consumers who took Double Shot pills could eat as much food as they wanted and lose 15–20 pounds per week without exercising, and that the weight loss would be permanent.
Under the terms of the settlement, Freedom Center Against Obesity is banned from manufacturing or marketing weight-loss products and from assisting other companies in doing so.
Consumers Digest will examine the often dubious claims that are made by the marketers of all dietary supplements in the September/October 2014 issue.